There are so many good reasons to communicate with site visitors. Tell them about sales and new products or update them with tips and information.
Here are some reasons to make blogging part of your regular routine.
Blogging is an easy way to engage with site visitors
Writing a blog post is easy once you get the hang of it. Posts don’t need to be long or complicated. Just write about what you know, and do your best to write well.
When you write a blog post, you can really let your personality shine through. This can be a great tool for showing your distinct personality.
Blogs are a great communication tool. They tend to be longer than social media posts, which gives you plenty of space for sharing insights, handy tips and more.
Search engines like sites that regularly post fresh content, and a blog is a great way of doing this. With relevant metadata for every post so search engines can find your content.
Every time you add a new post, people who have subscribed to it will have a reason to come back to your site. If the post is a good read, they’ll share it with others, bringing even more traffic!
Maintaining a blog on your site is absolutely free. You can hire bloggers if you like or assign regularly blogging tasks to everyone in your company.
A blog is a wonderful way to build your brand’s distinct voice. Write about issues that are related to your industry and your customers.
A half day tour of the best stores in central London. An opportunity to experience and be inspired by a range of stunning stores.
Enjoy immersing yourself in the latest trends within retail, to see what is happening in stores around the world.
You can receive regular Retail updates via my subscription services. Weekly or Monthly, generic or sector specific, I curate news and articles and supply in a ready to use format.
Would you like an independent assessment of your own stores? Or maybe check out competitors? I can visit, audit and assess stores in a number of insightful ways.
I have contributed to a number of Retail podcasts, you can browse them here. You can also listen to my Re-Tales podcast series with Toby Barnes and our selection of retail guests.
Are you seeking a way of delivering fresh new ideas into your retail offering? I can help structure Innovation Programmes that provide focus and momentum.
We can arrange a chat to discuss your plans and how I might be able to help.