Write about something you know. If you don’t know much about a specific topic that will interest your readers, invite an expert to write about it.
You know your audience better than anyone else, so keep them in mind as you write your blog posts. Write about things they care about. If you have a company Facebook page, look here to find topics to write about
Once you have a great idea for a post, write the first draft. Some people like to start with the title and then work on the paragraphs. Other people like to start with subtitles and go from there. Choose the method that works for you.
Be sure to include a few high-quality images in your blog. Images break up the text and make it more readable. They can also convey emotions or ideas that are hard to put into words.
Once you’re happy with the text, put it aside for a day or two, and then re-read it. You’ll probably find a few things you want to add, and a couple more that you want to remove. Have a friend or colleague look it over to make sure there are no mistakes. When your post is error-free, set it up in your blog and publish.
A half day tour of the best stores in central London. An opportunity to experience and be inspired by a range of stunning stores.
Enjoy immersing yourself in the latest trends within retail, to see what is happening in stores around the world.
You can receive regular Retail updates via my subscription services. Weekly or Monthly, generic or sector specific, I curate news and articles and supply in a ready to use format.
Would you like an independent assessment of your own stores? Or maybe check out competitors? I can visit, audit and assess stores in a number of insightful ways.
I have contributed to a number of Retail podcasts, you can browse them here. You can also listen to my Re-Tales podcast series with Toby Barnes and our selection of retail guests.
Are you seeking a way of delivering fresh new ideas into your retail offering? I can help structure Innovation Programmes that provide focus and momentum.
We can arrange a chat to discuss your plans and how I might be able to help.